Culture Hop
This brand is part of a project in development for a new business seeking to offer unique cultural experiences for tourists visiting Valencia Spain. The brand mark uses basic colors and minimal detail to ensure broad usability for various print applications that are limited to a few pantone colors, such as solvent based vinyl printing and embroidery. The brandmark was the signed with "culture hopping", or the ability to quickly jump from one cultural experience to another in mind. The orange is a central icon to the identity of the Valencia area and is included in the iconic drink, "agua de Valencia".
Key Points:
- Printability: Broad comparability with carious print applications
- Active Language: The wordmark implies motion and moving from one place to another.
- Cultural Relevance: Incorporation of the orange creates a direct connection to an iconic aspect of Valencian culture and gastronomy.
Other Assets
